Brand Identity design
Packaging Design
About this Project
Pulsar is a story of light, balance, and becoming. It is a modern exploration of zero-proof culture where cosmic energy meets quiet elegance.
Portraits of people from around the globe
Button
Pulsar is a conceptual zero-proof brand inspired by the belief that there is light within us all, a quiet energy that connects every being to something greater. What began as an exploration of cosmic energy and inner guidance evolved into a study of balance: how to express vastness and spirituality through design that feels grounded, elegant, and real.
The challenge was to channel the expansiveness of the universe without drifting into the abstract. The goal was to create a brand world that feels magnetic yet approachable, one you could reach for midday, at golden hour, or in the pulse of midnight.
Portraits of people from around the globe
Button
At its heart lies The Six Acts — Presence, Unveiling, Living, Spark, Awakening, and Revelation — each representing a distinct state of being. Every initial in PULSAR was custom-crafted to embody its act through subtle rhythm and form, creating a typographic constellation that reflects the brand’s ongoing journey of discovery.
Visually, the identity moves through a galactic color spectrum, six bottles shifting from green to cyan, magenta, and deep red symbolizing emotional and spiritual progression. The system pairs luminous color with calm precision: clean typography, open composition, and minimal detail that allows the story to breathe.
Pulsar is a meditation on connection, curiosity, and light. It is a quiet ritual that reminds us that the journey itself is the destination.
Got questions? I've got answers
And I'm actually excited to hear from you
Drop me an email at:
contact@noaddesign.com
While you’re here, feel free to browse the Services Guide to see how we can collaborate.
